After the clock
SOW A first. Seat last.
Do not sell Seat cold. €1.000+ packaging is the Seat (three named Builds), quoted only after 7 clean Pilot days. Contracts live on the board: Agency Retainer Blueprint, retainer appendix, Watch/Seat SLA.
SOW A
Pilot
One named Build, setup plus 14-day watch. SOW A. This is what you offer after a paid micro-deal or a findings page.
SOW B
Watch
Same Build. €300–500 packaging, 30 minutes, one rule change. SOW B plus Watch/Seat SLA.
SOW C
Seat
Three named Builds. €1.000–1.500 packaging, 60 minutes. SOW C. Quoted only after 7 clean Pilot days. Do not sell Seat cold.
SOW D
Fourth workflow
SOW D. Never a free node. Extra node is a new quote.
Broken Bot Rescue
€149 when their bot is already red. Skip a new Pilot.
Ghosted Pilot
3 touches, then close the thread. Do not chase for six weeks.
48-hour mutex
Client-Hook and a micro-deal stay on different people. You send. AutoEdge does not send.
Graph Lab
Four nodes on a still. Extra node is a new quote.
Zapier → n8n/Make
Inventory first. One Zap. The rest stay until a new quote.
Reverse affiliate
An agency sends leftover work. You pay them 20% of Pilot.
Micro-Webhook Lease
€29/month for one named workflow they already saw work. Not Seat.
Watch / Seat SLA
Copy into SOW B and C. Failed-run Slack, not a 99.9% clause.
After-hours voice
Missed call → Slack + one CRM row. Not a robocall.
Invoice-5 sprint
Five open invoices, one week, then Watch. Not the full 3/7/14 machine.
This week: drop a filled SOW A (fake client ok) in Member Chat before you send one to a real business. Tag SEAT [initials] pilot. No revenue, lead-volume, or inbox-zero language. All rules
